Increase sales through the identification and cultivation of new customers
· Develop a detailed data base of potential new customer/clients for the business
· Arrange introductory meetings for senior management and prospective customers
· Plan and implement an annual marketing plan; regularly updating the management team on progress
· Organisation and coordination of all promotional activities
· Upkeep and validation of sales pipeline
· Researching new market opportunities
· Researching new product areas for the company