• Planning, advertising, promotion, public/ media relations, product development, distribution and research.
• Contributing to and developing long-term marketing plans and strategies.
• Development of accounts and generation of new leads.
• Carry out market analysis and potential mapping.
• Maintain awareness of competition and market fluctuations
• Identify opportunities to raise the profile of the business internally and externally.
• Facilitate the execution of trades and develop innovative ideas and solutions tailored to difficult commodity/ client segments.
• Regularly maintain and update customer database.