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BUSINESS DEVELOPMENT

IT-ITES | Business Development Executive

~15,000 p.m | Under Graduate | Kanniyakumari

Nagercoil

Gender : All | Age Limit - 21-40 | Openings - 10 | Experience - Fresher | Job Type - Regular
FinOS Technologies
Posted Jobs Count : 13
Open Until : 31-03-2025
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Description

Job description

  • Business Communication
  • Interpersonal Intelligence
  • Core Competency

The Chief Marketing Officer (CMO) for core banking software plays a key role in developing and executing marketing strategies to drive awareness, demand, and adoption of the company’s software solutions within the financial technology (fintech) industry. Here are the primary roles and responsibilities associated with this position:

Marketing Strategy and Planning:

  • Develop and implement comprehensive marketing strategies aligned with the company’s overall business objectives and target market segments.
  • Define positioning, messaging, and value propositions for core banking software products to differentiate them in the marketplace.

Brand Management:

  • Oversee brand development and management, ensuring consistency and alignment across all marketing communications and customer touchpoints.
  • Build brand awareness and equity through strategic initiatives, campaigns, and partnerships.

Market Research and Customer Insights:

  • Conduct market research to understand customer needs, pain points, and buying behaviors within the fintech and banking industry.
  • Use customer insights and data analytics to inform marketing strategies and product development initiatives.

Skills

  • Sales Associate


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